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The Social Media Variable Editor is designed to accelerate the creation and customization of social content. Unlike the Brandbook, here the focus is on speed and flexibility to generate final assets across multiple formats.

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What you can do here

  • Onboarding → Input client and studio information (name, contact, social handles) that applies automatically across templates and mockups.
  • Primitives → Configure base palettes to differentiate Studio/Designer branding from Client branding.
  • Typography → Adjust font families, weights, and global text sizes.
  • Spacing Social Media → Adapt layouts to standard social media formats (e.g. 1080×1080, 1080×1920, 1920×1080).
  • Theming & Mode → Switch instantly between Light/Dark and apply brand themes.
  • Export → Download assets optimized for Instagram, LinkedIn, and Facebook in the correct resolution and proportions.